Blog Technology

CatholicDigest.com Awarded for Website

CatholicDigest.com Awarded for Website

We are celebrating with our partners and friends at Bayard, Inc. for accolades earned for their site CatholicDigest.com. Bayard, Inc. was recently awarded First Place in the category of “Best General Publisher Website” by Catholic Press. It was said by one of the judges, (Continue reading…)

Why Google Is Failling in Social Media

Why Google Is Failling in Social Media

I have been puzzled about Google’s inability to do well in the social media space. I have watched them take over Blogger and instead of making it better and more relevant, they managed to lose market share. There were another string of failures (Continue reading…)

SmartPlayer – a Platform Agnostic Media Solution

SmartPlayer – a Platform Agnostic Media Solution

We all know the world of technology is constantly changing. At The A Group, we continue to stay on the front line of innovation – from QRC Codes to mobile apps. In fact, we recently launched a SmartPlayer that will function across all (Continue reading…)

Partnership as a Business Model

Partnership as a Business Model

Years ago I decided to make a major shift in my business. We moved from being a vendor of services and resources to our clients to becoming strategic partners. If we cannot be a strategic partner, we’ll most likely decline the work, specially (Continue reading…)

How a Bad Video Can Ruin Your Fundraiser

How a Bad Video Can Ruin Your Fundraiser

I recently attended a fundraiser where the opening video was so poorly produced that instead of help the cause, I believe it actually hurt it. The excuse was a familiar one, “it’s about the stories and not the production,” was the reply to (Continue reading…)

The Future of Advertising

The Future of Advertising

First the news, then the music industry, now advertising: the digital revolution is bringing down Madison Avenue like no other force has in the history of the Ad Agency. Some estimate that over 160,000 people have lost their jobs in the advertising industry (Continue reading…)