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We Give Up Too Soon: Marketing Success Happens With the Long Game
April 13, 2023
I get it. You need results now. Your boss or board just greenlighted your next campaign, and they expect a return on investment by tomorrow. ...
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The Nonprofit Leader’s Guide to Digital Marketing: Tactics You Should Know
April 6, 2023
Understanding important digital marketing concepts as a church or nonprofit leader can help you lead your team and board toward a stronger digital fundraising strategy. ...
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Uncovering the Secrets of Digital Acquisition: Lessons I've Been Learning
March 30, 2023
Digital acquisition is the most effective way to grow any organization. Whether you are looking for more donors, volunteers, or buyers, digital acquisition is the way to go. ...
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How to Create a Culture of Generosity and Inspire Stewardship
March 23, 2023
We all know generosity and stewardship are essential for our faith-based communities and nonprofit organizations. Successful fundraising is not just about how to ask for money but, most...
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Why Email Marketing Is Still Relevant in the Digital Age
March 16, 2023
As someone who has been around churches and nonprofits my whole life, I know firsthand the challenges of raising funds, increasing awareness, and engaging supporters in the digital age. ...
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AI Is of The Devil!
March 9, 2023
The woman on the Zoom call was outraged when she saw an AI demo creating content at lightning speed: "We need regulation and policies on the usage of this technology! This is of the devil!"...
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The 4-Step Framework for Building a Strong Email List
March 2, 2023
As a communicator, you know that a strong email list can be an invaluable asset for your organization. It's a direct line to your supporters, allowing you to share updates, ask for...
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Are You Going to Be Replaced by AI?
February 23, 2023
The question is not "will AI replace my job," but "when will AI replace my job?" ...
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The Psychology of Converting Landing Pages
February 14, 2023
Landing pages are the backbone of every digital campaign. And if you are not using them, you are missing out. ...
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Your FREE Web3 Guide for Nonprofits is Now Ready
February 9, 2023
Last year I felt I was missing out on the massive web changes that were being called web3. ...
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ChatGPT: How Churches and Nonprofits Can Leverage It
February 2, 2023
As a volunteer organization, your goal is to have the maximum impact possible with the limited resources available to you. One tool that can help you achieve this goal is ChatGPT, a...
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Digital Fundraising Top 10 Tips
January 26, 2023
You don’t need fancy software to have a successful digital fundraising campaign, but you need a solid strategy and implementation. ...
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