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The A Group
7 Tips to Help Your Church Prepare for Easter
February 28, 2017
Easter. There’s a lot of pressure surrounding this day for pastors, isn’t there? You’ll most likely see people you haven’t seen in a while. Hopefully, some you’ve never seen as...
The Most Important Thing Your Brand Can Do Right Now
February 23, 2017
What is THE most important thing your brand can do right now? ...
5 Things Not to Do When Meeting with Your Mentor
February 21, 2017
We’ve all heard that there are no dumb questions. That may or may not be true, but there are certainly some questions that are much better than others. ...
Creative Ways to Engage Your Donors
February 16, 2017
It’s easy to ask people for money. As a non profit, it’s what you do day in and day out and your livelihood depends on it. But donors can get exhausted easily when asked over and over...
Social Media Tips We Love
February 14, 2017
It’s Valentine’s Day, so we’re spreading a little love, particularly in terms of social media. In the midst of your last minute Valentine’s Day shopping scramble, we invite you to...
Your Complete Guide to Facebook Ad Targeting
February 9, 2017
You just left Amazon without purchasing that exciting new book, and now it’s popping up in your Newsfeed. You see a sponsored post from a company that sells products you purchase...
Marketing Valentine's Day
February 7, 2017
Valentine’s Day isn’t just for chocolates and roses (but don’t forget those!); it’s also the perfect opportunity for you to stand out to your customers and your donors. ...
How to Spend Your Ad Dollars
February 2, 2017
Are you throwing ad dollars down the drain? Whether you’re looking to increase brand awareness, drive traffic to your website, generate leads for your organization or even convert leads...
Why Strategy Matters
January 31, 2017
You see, the items most often associated with marketing – things like websites, advertisements, billboards, SEO, Google ads, mail pieces – are the details, or tactics as we call them in...
Can You Hear Me Now?
January 26, 2017
Everyday, intentionally or unintentionally, you’re communicating to your audience. Here at The A Group, we’ve discovered that most organizations tend to think that they have only one...
How to Welcome New Donors
January 24, 2017
New donors can be hard to come by. Even though oodles and oodles of people scramble to get their year-end gifts in right before the New Year’s fireworks go off, many nonprofits still...
How to Choose a CMS
January 19, 2017
You know it’s time for a new website, but figuring out HOW you’re going to build your site can be quite the undertaking. Not all websites are alike, and today’s market gives us a wide...