Portfolio

Reach Youth Global

Transforming lives from the inside out

Branding

Reach Youth Global, formerly Elevare, has been impacting the lives of children and youth around the world for more than a decade. As the organization prepared to move into a new season of ministry, it needed an updated name and brand that more clearly defined what it did. The A Group partnered with RYG to create the new Reach Youth Global name and brand, creating a platform that will allow RYG to reach a larger audience, connect with more donors and impact more lives.

Marketing Plan

The A Group partnered with Reach Youth Global to develop a strategic marketing plan for launching the new brand to a wider Christian audience. The plan covered prelaunch and launch tactics to help the organization make a splash, as well ongoing marketing, communications and donor development strategies. We are continuing to work together to implement the plan, providing web, design, social, content and donor management support.

The A Group
320 Seven Springs Way
Suite 100
Brentwood, TN 37027
Phone: (615) 373-6990
Toll-free: (866) 258-4800
Fax: (615) 373-6991
Email:
© 2017 The A Group