The Audience Matrix is a fantastic tool to use as you begin identifying your audiences as an organization. Once you identify an audience, you will be prompted... Read More

Keeping up with the latest and greatest marketing tools is challenging. As soon as you are familiar with one, it seems like yet another update or a newer,... Read More

Discover the tactics changing the game for nonprofits

What's web3 and how nonprofits should be using it.

You signed up to make a difference. You chose to be part of a life-giving organization because there's more to life than just making money. But without donors, volunteers, and gifts, nothing much happens. If you live in that dilemma, then you need to understand and use digital acquisition. When done right, digital acquisition can be the most cost-effective way to grow your database and connect with your target audience. Resulting in more donors, volunteers, customers and supporters.

Onboarding new donors through a series of strategic communications can make or break whether or not they give again. Download our free donor welcome packet to help you take guesswork out of what to send to new donors.

With the exponentially growing number of nonprofit organizations and limited donor dollars available, it’s becoming harder and harder to stand out in the... Read More

Easter is one of the most anticipated Sundays of the entire year for churches. It’s an incredible opportunity to share the hope of Christ with people who you... Read More

The Guide to Creating a Contagious Culture provides helpful tips, worksheets and interactive examples on how to create and cultivate a culture that will make... Read More

Regardless of the size of your church, you're likely striving and working hard towards growth. Why? Because you're passionate about more people knowing God.... Read More

If you think people are going to embrace 'change' simply because it’s a good idea, you like it, or you’re paying for it, then you are in for a long and... Read More

We've put together this free #GivingTuesday Toolbox, with plenty of resources to help you get started to make sure this year's campaign is a success.

Download our free social media cheat sheet for a breakdown of the best practices for each key platform and how you can work them to your advantage.

Google Analytics can provide a wealth of data, but understanding it can be a bit more challenging. Our free Google Analytics Cheat Sheet will help you navigate and interpret the most important website data.

Declining revenue, less engagement, possibly even irrelevancy among younger audiences - can you relate? Learn how with a few key steps, you can get out of or avoid it altogether.

If you work anywhere in the digital or technology space, you probably hear these terms tossed around – but do you know what they mean? Are you too afraid to ask? Then this dictionary was made for you.

Whether it's time for a new site or just time to make some updates, let us take a look and help you figure out how you can improve your online presence today.

Good data equals powerful knowledge at your fingertips. But do you really know what your data holds? Our data analyst will review your responses and follow up to let you know what information you should start gathering and recommendations for how to begin collecting it.

Get a free donor development check up and find out how we can help you prepare for the end of the year and years to come.

The A Group's blog covers everything you need to know to help your organization grow. All of our latest content delivered straight to your inbox a few times a month.