Lunch & Learn
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The A Group
Fighting Pessimism: My Daily Struggle to Stay Positive
February 22, 2024
In a thought-provoking interview, Sonos founder John Macfarland said, "As a leader, you want to choose optimism." These words struck a chord with me. ...
Outsource or Hire an In-House Team: Every Small Org's Dilemma
February 15, 2024
My extensive consulting experience with diverse organizations showed me how pivotal communication is to their success. Leaders often face a critical decision: build an internal...
Navigating the Wave of Trends: Strategies for Staying Above Water
February 8, 2024
Keeping up with trends can often feel like a full-time job. One of my most dreaded conversations starts with, "Have you heard about..." and, in my mind, I'm already groaning, "Oh no. Here...
Betrayal and The Resilient Leader
February 1, 2024
My journey as an entrepreneur and leader has been marked by more than just milestones and successes; profound trials of trust and disappointment have shaped it. ...
What Leaders Need to Know About Marketing in the World of AI
January 25, 2024
As we stand at the crossroads of a new era in marketing, it takes me back to my beginnings in graphic design. ...
How to Prepare for the Changes in Meta Ads
January 18, 2024
I have a love/hate relationship with Meta ads. They can be a powerful and inexpensive way to grow your audience and organization. But they are constantly changing and driving marketers...
The Art of Innovation: Insights from My Time at Disney
January 11, 2024
Years ago, I embarked on a week-long adventure at Disney World, immersing myself in their renowned program on managing creativity and innovation. It was an opportunity of a lifetime, and...
Top Social Media Trends 2024
January 4, 2024
In 2007, I stumbled upon Twitter through a Newsweek article, joining a platform with fewer than 50,000 users. ...
How I Turned Holiday Weight Gain Into Loss with One Simple Strategy
December 14, 2023
I typically fill these posts with insights on business, marketing, and digital strategy—tools and tactics to help you navigate the professional sphere. But today, I'm veering off the...
My 20 Years in Marketing: A Retrospective on Industry Transformation
December 7, 2023
Twenty years ago, the world of communication and marketing was a dramatically different landscape. The idea of having emails in our pockets was a futuristic fantasy. Text messages were a...
The Art of the Ask: One of My Most Important Life Lessons
November 30, 2023
I remember the echo of my own heartbeat as I sat across from a potential donor. My church's worn grand piano weighed heavily on my mind. We needed a new one, and here I was, about to ask...
The Grit & Grace of Entrepreneurship: 4 Things I’m Grateful For
November 21, 2023
Entrepreneurship isn't a path paved with just successes; it's also lined with the hard stones of reality we tread daily. In the spirit of raw honesty, let me share a few truths about the...