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The A Group
Digital Fundraising Top 10 Tips
January 26, 2023
You don’t need fancy software to have a successful digital fundraising campaign, but you need a solid strategy and implementation. ...
Micro-Influencers: Use Them to Grow Your Organization Inbox
January 19, 2023
Influential marketing works. But it can be expensive. Very expensive. It’s reported that Kim Kardashian charges between $670,000 to one million per post. Ouch. ...
Social Media Changes in 2023: 6 Shifts You Should Know
January 12, 2023
Social networks have been reeling since the release of IOS 14. It was the beginning of the big privacy push and the most significant shift in how social platforms operate. ...
Micro Commitments: The Key to Keeping Your Resolutions
January 5, 2023
I have always made new year’s resolutions. I have accomplished some big changes in my life because of them, but if I’m honest, I have left most of them unfulfilled. ...
Win Your Donors' Trust By Using This Web3 Technology
December 22, 2022
I just read a story of a nonprofit leader who took 8 million dollars intended to help people and tried to buy a 3 million house with the money. He almost got away with it. But sadly, he...
How to Use Artificial Intelligence to Grow Your Nonprofit or Church
December 15, 2022
Artificial intelligence (AI) has been all over my social media feed lately. ...
How to Finish 2022 Well
December 8, 2022
As the year ends, it's important to take some time to reflect on the past year and set goals for the upcoming one. Finishing the year well can help set the stage for a successful and...
8 Must Dos For Your Year-End Fundraiser
December 1, 2022
One-third (31%) of all annual giving occurs in December. If you have not started planning your year-end giving campaign, let’s get started! ...
How Changing One Word Saved an Entire Marketing Campaign
November 17, 2022
We have been killing it with digital funnels in acquiring names for our clients. Well, until this campaign. ...
[Free] Giving Tuesday Toolbox
November 10, 2022
Some predict Giving Tuesday will surpass 3.2 billion in nonprofit giving this year. ...
Move People Into Action With This Simple Formula
November 3, 2022
If you are a communicator, a recruiter, a salesperson, or a development director, the more exposure to new people you have, the more effective you are at your job. ...
How I got a 76% Open Rate in My Last Email Campaign
October 20, 2022
Last week I sent the most successful email I have ever written. And I have written a whole lot of emails. ...