If you've been following our content for any length of time, we hope it's proven valuable and has helped you in navigating all things marketing, technology and fundraising along the way.... read more

Your church website is the most important thing as it relates to attracting new visitors. Ok, maybe not the most…but it’s up there on our list. :) ... read more

Digital Marketing (n): The promotion of products or brands via one or more forms of electronic media. ... read more

I hate weeds. You have no idea how much time I’ve spent over the years trying to rid my yard of those pesky things. But to no avail- all the hand picking, all the chemicals, all the... read more

How important is your logo? Well, let’s just say Nike isn’t putting their mission statement on their shoes. ... read more

Whether you’re a nonprofit or a ministry (or any other organization for that matter), it’s likely at some point down the line, you will need to work and collaborate with a team outside... read more

I get it. You’ve got a million things to do as you’re leading your nonprofit: phone calls to return, money to raise, meetings to attend, and fires that need to be put out. With all of... read more

It’s time to start talking about a new generation. By now, I think it’s safe to say we all have a good grasp on the “millennial generation.” We understand their habits and what... read more

Confession time: I led organizations in the nonprofit space for 20+ years and “research” was at the bottom of my to-do list. ... read more

We’re no longer living in the days where only celebrities with a million or more followers on social media can partner with brands to advertise on their platforms. And yes, while the... read more

Church growth is a goal that the majority of our church clients come to us trying to reach in some way, shape, or form. Rarely is it explicitly stated, but it often shows its face in... read more

Strategy is a word that is thrown around a lot, and one that rarely anyone would argue its importance. So why is it that time and time again, marketing efforts fail, goals aren’t reached,... read more