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Church Attendance at an All-time Low. What Should Your Church Do?

According to the latest Gallup poll, church Membership is below 50% for the first time ever in America. ... read more

5 Productivity Hacks You Should Try

Working hard is not the same as being productive. I often work very hard on projects without being effective. How often do you spend more time than you should on tasks that don’t help you... read more

What is Clubhouse and How You Should Use It?

Clubhouse is the newest “hot” social network. It started in April of 2020 and it has over a 1 billion-dollar valuation already. ... read more

3 Big Digital Mistakes Nonprofits Should Avoid

Whether your nonprofit is capitalizing on marketing via its website, social media, or digital ads, it’s important to keep in mind that simply “utilizing” digital marketing tactics... read more

5 Ways to Optimize Your Emails

Email can be a powerful communication tool. With the exception of text messaging, it’s the most effective tactic we have to get our message across. ... read more

How You Should Measure Your Marketing

Knowing how to define success for your marketing efforts is extremely important. After all, no one wants to spend money and effort on something that does not work. Nonprofit marketing is no... read more

5 Things Your Church Homepage Needs

Your church website is the most important thing as it relates to attracting new visitors. Ok, maybe not the most…but it’s up there on our list. :) ... read more

How Much Should You Spend On Marketing?

That’s one of the top questions I get as a marketer and one that, embarrassingly for years, I didn’t have a good answer for. ... read more

7 Questions to Ask to Make Your Marketing Communication Better

One of the most expensive mistakes you can make as a communicator, writer or marketer is to assume you know the “why” of your audience. ... read more

Ignoring This System Will Cost You More Than Money

Understanding your customer journey and planning it well can be the difference between growing your organization and doing a lot of work for very little results. ... read more

8 Reasons Why Your Marketing Campaign Isn't Working

Have you been putting a good amount of energy and resources into your marketing campaigns, only to see them fall flat or not give you the outcome you were hoping for? Well, I can assure you... read more

How Marketing is Going to Change in 2021

The ways in which we communicate are changing very, very fast. The pandemic has accelerated changes that would have taken years to take full effect and are now happening in a matter of... read more
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